My Favorite Projects
Content for Schedio.Ch
The project was with an equipment start-up company called Schedio. I collaborated with them on the website structure to determine the website content for the website launch. I provided content for each page and continued to collaborate on digital assets like whitepapers, to help them with marketing activities and business development initiatives.
Testimonial Video for American Nurses Association
I developed and executed a video with the American Nurses Association for a program product line called "Success Pays." This educational program provided nursing professionals a way to get board certified without the burden of having to deal with the pressure of expensive cost upfront. The testimonial video showcased the benefits of the program and why nursing professionals should use it to their advantage. I wrote the script, scheduled shooting times, and framed the story for the video with the editors.
Webinar Series for Pharmacology
I spearheaded branding efforts and content for a webinar series that provided continuing education credit opportunities for advanced nurse practitioners. I was responsible for the marketing strategy, content planning, implementation and execution of the campaign. The event registration grew by 5% each quarter.
